On Setting and Reaching Goals: Donnet Bruce
Leading up to our Winter ‘20 iteration of WORK, we'll feature select interviews with some of our conference's speakers and thought leaders. In this interview, creative entrepreneur and connector Donnet Bruce discusses launching her first business and staying motivated. Click here for a look at Winter 2020’s conference schedule.
who:
Donnet Bruce is a result-driven entrepreneur and connector. Working hands-on with brands to facilitate each to break through to the next level through integrative marketing, Donnet focuses her services on branding, integrated marketing, and impactful experiential strategy. With a Master’s Degree in Integrated Marketing Communications and a background in Sociology, Donnet has both the experience as well as the educational foundation necessary to connect brands to the right influencers to catapult them into success. She has worked on brand transformation projects and events such as BlackTech Week, SoFlo Brunch Series, Blogalicious, InfluencerCon, and Social Media Week. She has also applied her brand-building skills in her own hair care business, Nubian Oasis, established in 2014.
What are you currently working on? What does your work life look like?
Currently, I’m working on growing my hair brand Nubian Oasis/Oasis Haircare. My days look different but mainly consist of marketing, product development/testing, shipping orders, or putting out fires. I typically work at my desk in my living room, I coined this section as my “Boss Corner.” When I feel like I need a change of scenery, I work from my favorite coffee shop, Greater Goods.
What goals are you working toward and how do you intend to reach them?
My top plans this year is to scale, produce unique hair care products, and to finally be sold into stores.
How do you hold yourself accountable for long-term and short-term goals?
That’s a great question! I learned from BBATX’s fearless leader, Jane, to set a calendar reminder to check in with my long- and short-term goals. That was so simple, yet so clutch! I’m at the point in my life that I have to set reminders for everything, especially checking in with my business-related goals. Additionally, I have a couple of close friends/accountability partner that keeps me accountable at times.
Editor’s Note: Are you trying to set your own goals right now? We just published Donnet’s Goal-Mapping Guide: “On Getting Out of A Career Rut” on the BBATX blog.
How do you train your intuition?
I have a strong intuition and there have been times when I’ve ignored my gut/intuition, and it has gotten me into bad situations. Nowadays, I lean into my intuition more. I observe, take a mental note and lead with my gut when the time is right. Trusting myself and my intuition has actually benefited me instead of going against my gut.
What's something you've unlearned lately that you're grateful for?
Limited thinking and beliefs as it pertains to my business and vision.
Do you have any daily habits that are crucial to your workflow or stress management?
I have to pray and meditate. It’s a must! The more spiritually in-tune I am, the better I feel about crushing goals, dealing with stressors, and life in general.
About WORK: WORK is a biannual conference, exploring ideas and approaches to creative, collaborative and entrepreneurial work. Hosting 300 guests every summer and winter, this biannual, one-day event's panels, workshops and speaker sessions touch on personal and professional development, marketing, wellness, business management and entrepreneurship. Our next conference pops up on January 11, 2020 at Rowling Hall in Austin, Texas. ✨Click here for more information.
